What to do in Difficult Times so you Can Build

Episode Timeline

Amira Alvarez

Amira is the founder of The Unstoppable Woman, a global coaching company that helps high achievers in all fields make a quantum leap in their lives. Amira is probably one of the most successful business leaders we’ve invited into the Podcast. She currently makes Jonathon’s annual income in a month, so when she talks about improving your bottom line and implementing practical business strategies, you know that she knows what she’s talking about. In this episode, we discuss various ways real estate professionals can build foundations to help build their business up for success, even during the Corona Virus Pandemic.

Controlling Your Mindset During the Pandemic

Don’t let external circumstances affect how you think about what you’re going to do or what’s possible. In real estate, for example, people have a goal of selling a certain number of properties, they want to make a certain amount of money. And after all the work nothing sells, which is an outside circumstance. The typical reaction is they start to perpetuate that the market is terrible; my clients aren’t willing to price their properties to the market, and so on. Once we start thinking that the market is bad, it affects how we feel about it, which will then determine our actions. So what do we do about it? Well, that’s where the Laws of Success come in, which are more like guidelines on how you should control yourself to navigate better the changes happening in the world.

Law of Relativity

The law of relativity says Everything Just Is. Everything just is means that nothing is good, bad, better, bigger, small, right, or wrong until we make it so until we give it a story. We give it a story by comparing it, making it relative to something else or someone else. Oh, the real estate market is terrible compared to last year, oh I’m not doing well because of this and that. Everything is relative. You need to take control of the narrative and take charge of your perspective of the story. In your office, look at the people who are selling right now, use them as a model, and try to duplicate their success.

Empowering Yourself

Amira’s audience is mostly women, but her message of empowering yourself by working on your mindset and attitude is a universal message that anyone can use. The changes brought about by Corona will affect yo