Real Estate SEO Company & Services
Websites You Own
Almost all real estate website companies force you to lease the website you paid thousands or even tens of thousands to build. Not InboundREM.
Transparent Sales Team
Our sales team is interested in your success. If we’re not a perfect match, we’ll point you in a better direction.
Top-Tier Content
Check out our samples of typical SEO-focused blog content below. Our articles are tricked out and results-driven.
Powerful Results
Check out our Portfolio for client success stories and deep-diving case studies into how we generate powerful ROIs for real estate agents.
5-Star Client Satisfaction
Our perfect rating means every single one of our hundreds of client reviews is 5 stars. Of course, we make mistakes sometimes, but we also make up for them.
Client-First Cancellation Policy
Beyond our client-first policy of website ownership, we’re also proud of our hassle-free, no-fee cancellation policy.
Competitive Pricing
Part of the beauty of being at the forefront of digital technology is leveraging cost-effective strategies before everyone else.
No Hidden Fees
Unfortunately, nickel-and-diming is another common practice for real estate SEO companies. At InboundREM, there are no surprise charges.
The Only SEO-Focused Website Builder
We're the only ones building real estate websites with SEO content marketing and hyperlocal SEO as the primary foundation.
Meet Robert Newman
InboundREM is headed by Robert Newman, a long-standing real estate SEO and lead generation expert.
Closing in on two decades of real estate digital marketing and technology experience, Robert is a well-known powerhouse in the real estate world.
His mission is to provide real estate professionals with powerful real estate SEO websites and services that leverage the best digital marketing strategies.
We proudly put clients first and offer outstanding service that has resulted in a perfect 5-star rating, a feat no other real estate SEO company has achieved.
Real Estate SEO Websites and Digital Marketing Services
Lead Master
SEO Website
Brand Master
SEO Luxury Website
Local SEO
Google Business Profile
All-In-One Real Estate SEO Websites
The power of Search Engine Optimization is in the long-term ROI. Our contracts are for 18-months. At that point, it’s typical for SEO real estate websites to snowball into the single greatest investment of an agent’s career.
Not only is real estate SEO the best current lead generation investment, it is also the strategy of the future. Realtors tend to be about 10 years behind other sectors in leveraging technology to their gain. That spells a huge opportunity for those smart enough to get in on the ground level now.
SEO Website Builds
We build template and semi-custom SEO-powered websites. Our main two products are the Lead Master and Brand Master websites.
Lead Master sites include expert website builds focused completely on generating leads through traffic. Brand Master sites offer a clever balance of luxury branding and SEO potential.
Full-Suite Service Features
In addition to SEO-focused, WordPress websites, InboundREM provides real estate professionals with a full suite of lead generation and nurturing services. These offerings can include:
- IDX Integration
- CRM Integration
- 3 Tiers of SEO Blog Campaigns
- Email Marketing Campaigns
- PPC (Pay-Per-Click) Campaigns
- Remarketing / Retargeting
*We also offer 3 tiers of SEO campaigns for existing websites.
- Google Business Profile Campaigns
- Curated Backlink Campaigns
- Manual Backlink Outreach
- Social Media Promotion
- DMCA Content Protection
- YouTube Marketing
What Our Clients Say
Robert is an absolute wealth of knowledge, who I am grateful to have connected with. He very successfully provided a tremendous amount of clarity to some decisions that I had been struggling with. I look forward to working with inbound REM in the future when my business is in the... read moreRobert is an absolute wealth of knowledge, who I am grateful to have connected with. He very successfully provided a tremendous amount of clarity to some decisions that I had been struggling with. I look forward to working with inbound REM in the future when my business is in the right spot to receive the greatest benefit. read less
Robert clearly understands the dynamic nature of real estate marketing extremely thoroughly. Most service providers in the industry are single dimensional (ie provide an IDX site, are trained in SEO or digital marketing). None of them have the glue that brings it altogether quite like Robert, where the rubber meets... read moreRobert clearly understands the dynamic nature of real estate marketing extremely thoroughly. Most service providers in the industry are single dimensional (ie provide an IDX site, are trained in SEO or digital marketing). None of them have the glue that brings it altogether quite like Robert, where the rubber meets the road. I never ended up engaging InboundREM's services but my experiences are based on the few hours Robert spent with me, despite this and all the free resources on his website. read less
Robert gave me some excellent advice on when I should be focused on putting up a real estate website. He actually advised me to keep my marketing expenses very low for the moment making a recommendation to a website provider for under $1000 per year. His next piece of advice... read moreRobert gave me some excellent advice on when I should be focused on putting up a real estate website. He actually advised me to keep my marketing expenses very low for the moment making a recommendation to a website provider for under $1000 per year. His next piece of advice was I focus my marketing efforts and my past skills as a real estate drone operator and make content. He was very knowledgeable about the various real estate marketing companies and services and gave me unbiased advice about those services as well. read less
Today I took advantage of Robert's free consultation offer and I spoke with him about my 6 real estate blogs. I've been writing for many years and in 90 minutes Robert showed me heaps of stuff that were new to me (much to my surprise, truthfully). I came away from... read moreToday I took advantage of Robert's free consultation offer and I spoke with him about my 6 real estate blogs. I've been writing for many years and in 90 minutes Robert showed me heaps of stuff that were new to me (much to my surprise, truthfully). I came away from our lengthy conversation knowing more about video SEO, local SEO, and traditional SEO than I could have imagined. These are topics that I try to stay on top of as a Realtor blogger who gets a lot of business from my sites, but SEO keeps changing, and I probably should not have been surprised that someone like Robert has his finger on the pulse of those changes and what is impactful in a way that I just cannot do as someone also running a real estate business. Robert is a specialist. He knows tons more about SEO and what it takes to improve not just rankings on Google and other search engines, but also what is required to have better engagement from website visitors so that they stay on the site or so that they come back again and again. I actually took 3 pages of notes today and am definitely going to hire him to help me make my websites more effective. Finally, I'd like to add that Robert is super friendly and approachable. Given how much I got out of this no-cost, online appointment, I cannot wait to see the help and guidance I get from hiring him and his team of SEO experts. ~~~~~~~~~~~~~~~~~~~~~ Updated Jan 4, 2024 I'm leaving my original review up, but now am adding to it as I've had 5 paid, 1 hour sessions with Robert and can now speak to the value that working with him provides. As a quick summary, Robert was the most valuable real SEO consultation I've ever done. He's in Los Angeles while that's not super local to me in Silicon Valley, Robert's guidance, knowledge, and insight as to how I work and work best is definitely the best and I would recommend any real estate agent or broker speak to him, whether in L.A., California generally, or anywhere at all. Robert gave me actionable tips, useful viewpoints on what works and priorities, and provided an approach that will work for me in particular. Lastly, for any of my Realtor friends who are working the Ninja selling system and focusing on providing value (not a "sales job"), Robert Newman is a person that will work with you to bring that same set of values to your videos, whether long YouTube videos or shorter reels for social media. You will find in him a kindred spirit who can teach you to translate the way you work naturally to the way you produce content. Hiring Robert was one of the best things I've done to improve my content marketing, and I would encourage other bloggers, social media marketers, and real estate professionals to do the same. read less
If you have happened upon this review, I hope in some way you can connect and see why I chose to work with IREM on the build and management of my website. You may or may not have already had a conversation with Robert, but I have to tell you... read moreIf you have happened upon this review, I hope in some way you can connect and see why I chose to work with IREM on the build and management of my website. You may or may not have already had a conversation with Robert, but I have to tell you he is one of the most helpful and generous people I have come across in the real estate industry. No strings attached ever! Truth is that all of us in the real estate industry are constantly hit with sales pitches selling yet another system/service/product that we need to have for our business. Almost 20 years later, I don't handle those calls like I did before. I've had multiple generic websites that were brokerage provided, I have worked with a real estate web design company to build a more custom site, and paid for a real estate search site provided by a lead generation company (I ultimately gave that site up a few years back because it wasn't meeting my desired ROI). Just over a year ago, I began researching website build companies specific to real estate. Every company that I found was pretty much the same and very much inline with what I had experienced before, until I came across the IREM website. The words on the home page resonated with me and the video spoke my language. I was looking for a strong SEO site that I owned that was built to grow organically. I wanted it to rank in my market over time. Long story short, I've now been an IREM client for about 12 months. The website design and delivery process was seamless and communication was excellent throughout the 8 week process. I paid upfront with the expectation of faster results and indeed in the first 12 months of service my website [bernardrealestategroup.com] is ranking for high value real estate life style searches in Bend OR which is a VERY competitive real estate marketplace. Although I have yet to see a return on investment the website is showing growth organically. Robert has been very clear since the start of the relationship that video and photos are required to see exceptional results and with a fair degree of direction and encouragement from him and his team I am working on delivering. I'm excited to see continued organic growth on the website as I invest more time in providing photos and helpful local videos for our marketplace and this dream location that I get to call home. If you want the long version and have questions, give me a call…I would love to help. I called 2 agents that had active websites with IREM, before making my own decision. read less
Hands down the best hour I’ve spent working my business! I connected with Robert for a consultation on owning a Wordpress website and it turned into a coaching session. Robert was very generous with his time and advice. I left with a clear understanding to focus on my Google Business... read moreHands down the best hour I’ve spent working my business! I connected with Robert for a consultation on owning a Wordpress website and it turned into a coaching session. Robert was very generous with his time and advice. I left with a clear understanding to focus on my Google Business Profile and You Tube channel first. He gave me great advice on the timing of putting a real estate website online. More importantly, he spent time helping me work on messaging and my unique selling proposition. At the end of the call I had 4 pages of notes, a path forward and ton of gratitude. Thanks again - Robert! read less
I am extremely glad to have found Robert online and schedule a call with him! The insight that he provided me with in just over an hour will undoubtedly fuel my career forward as a real estate agent. He provided me with excellent advice on creating a USP and conserving... read moreI am extremely glad to have found Robert online and schedule a call with him! The insight that he provided me with in just over an hour will undoubtedly fuel my career forward as a real estate agent. He provided me with excellent advice on creating a USP and conserving my resources until I have more experience in this realm. He has a plethora of knowledge about various real estate marketing companies and services and provided unbiased advice about them. I would highly recommend other real estate agents to utilize his services. You will be glad you did! read less
After 10 years as a full time Realtor, and endless tens of thousands of dollars spent on digital marketing and meager results at best, I decided it was time to stop chasing leads and instead, have them come to me. I have never done SEO and knew I wasn't equipped... read moreAfter 10 years as a full time Realtor, and endless tens of thousands of dollars spent on digital marketing and meager results at best, I decided it was time to stop chasing leads and instead, have them come to me. I have never done SEO and knew I wasn't equipped to do it myself. And after following Robert for many years I also knew I couldn't call just anyone who claimed they knew the secrets to SEO. Today I had my first consultation with Robert and because I knew his skillset I had fairly high expectations of what I would get from the call and had a hunch of where his pricing would be. Not only did his knowledge and willingness to help me on the call simply blow me away and exceed my expectations, when I received the price quote it was far less than I had anticipated. Had I known this years ago I would have made the investment back then, saved all the money I flushed on old school advertising, and been much further ahead as a result. As the saying goes, "hindsight is 20/20" but because of our incredibly helpful call, my foresight will now be 20/20 and I feel much better prepared for the years to come. The landscape is changing and I honestly don't feel my old methods of paying for top of funnel leads and chasing them down, is sustainable to my business or quite frankly, my mental health. If you are on the fence about calling him, jump down and pick up the damn phone. I am so glad I did and no he didn't prod me to write this review, I actually asked him where I could leave a review for him and I've never done that for anyone before. I look forward to what the future will bring for my business and the increase in income I anticipate will follow in the coming years. read less
I would encourage anyone needing to build a website to consult with Robert Newman. The Orange County Luxury Real Estate market is highly competitive and I needed to work with someone who had vast industry knowledge. Robert is amazing. He has provided unbiased recommendations and solid guidance over the years.... read moreI would encourage anyone needing to build a website to consult with Robert Newman. The Orange County Luxury Real Estate market is highly competitive and I needed to work with someone who had vast industry knowledge. Robert is amazing. He has provided unbiased recommendations and solid guidance over the years. We have built a few websites together starting at Agent Image. Then his InboundREM team rebuilt my website about 3 years ago. Beyond capturing the look and branding I was seeking, Robert has been a major source of great advice going on 12 years now. I have always received tremendous value and Robert is definitely the best at what he does! read less
Robert was an AWESOME person to talk to, when it comes to needing direction that actually has purpose, This is your guy ! A true pioneer in the real estate market with the the tools and resources to take your business to the next step..., maybe the next 10 steps.... read moreRobert was an AWESOME person to talk to, when it comes to needing direction that actually has purpose, This is your guy ! A true pioneer in the real estate market with the the tools and resources to take your business to the next step..., maybe the next 10 steps. IF you need that 1 person who will listen, and actually listen then look no further, THIS IS what you need ! read less
I found Robert on Youtube, when I was searching for the Real Estate Lead Generation Websites reviews. After watching several of his videos, I’ve decided to contact him to help with my online presence and lead generation. He was super helpful. Robert spent almost an hour with me and explained... read moreI found Robert on Youtube, when I was searching for the Real Estate Lead Generation Websites reviews. After watching several of his videos, I’ve decided to contact him to help with my online presence and lead generation. He was super helpful. Robert spent almost an hour with me and explained in details what I need to do. His advice was spot on, in terms of what I could immediately do to improve my ranking and generate more sales. I was very impressed by his knowledge of his competitors offering real estate lead generation services. He also gave me some very good advices that will save me tons of money. Thank you Robert for all your knowledge and effectiveness. read less
SEO matters. With so many real estate website choices, it's easy to get overwhelmed when deciding which company stands out the among the rest. Confidently and without a doubt, Robert Newman and the team at InboundREM out performs its competitors. Robert is beyond knowledgeable with regard to SEO and building... read moreSEO matters. With so many real estate website choices, it's easy to get overwhelmed when deciding which company stands out the among the rest. Confidently and without a doubt, Robert Newman and the team at InboundREM out performs its competitors. Robert is beyond knowledgeable with regard to SEO and building your brand. He understands us Realtors, listens to our needs and delivers unparalleled advice on how to optimize his service. I cannot thank him enough for his patience throughout the onboarding process and look forward to our continued work together. If anyone is looking to work with a professional who is authentic and genuinely cares, look no further than Robert Newman and InboundREM. read less
Robert is amazing and has tremendous knowledge for online marketing in general. He will spend the time to listen and understand your particular situation as a realtor and that alone is super valuable. If you are looking to take your online presence and marketing strategy to the next level then... read moreRobert is amazing and has tremendous knowledge for online marketing in general. He will spend the time to listen and understand your particular situation as a realtor and that alone is super valuable. If you are looking to take your online presence and marketing strategy to the next level then look no further. Thank you Robert for the help. I look forward to growing the business! Honest, high value & highly recommended! read less
Robert is the man! I never leave reviews, but after speaking with Robert I felt compelled to do so. I followed Robert on his YouTube channel for a few weeks before reaching out to him. After watching many of his video reviews, I was very impressed with his vast industry... read moreRobert is the man! I never leave reviews, but after speaking with Robert I felt compelled to do so. I followed Robert on his YouTube channel for a few weeks before reaching out to him. After watching many of his video reviews, I was very impressed with his vast industry knowledge. I had an online consultation with Robert for over an hour today. Based off of my current situation, he determined now may not be the best time to work together. After this was determined, he still took the time to listen and make unbiased recommendations that were best for me. I learned so much about real estate marketing over the course of our consultation. His industry knowledge truly is second to none. Most real estate companies only see you as another number towards a sales quota, but Robert & InboundREM genuinely care about doing what's right for you. I highly recommend reaching out to Robert for an online consultation if you have been thinking about it! read less
Let me start by saying that I am ecstatic and relieved that I found Robert. There is sooo much information out there about real estate marketing and real estate seo that it makes your head spin. Not to mention you don't know who to trust. Robert's straightforward approach, knowledge and... read moreLet me start by saying that I am ecstatic and relieved that I found Robert. There is sooo much information out there about real estate marketing and real estate seo that it makes your head spin. Not to mention you don't know who to trust. Robert's straightforward approach, knowledge and expertise will be the backbone of my inbound marketing going forward. I'm excited to work with him! read less
Robert Newman gave me some excellent advice about what inboundrem can help me with regards to owning my own website and real estate SEO lead gen with long term evergreen valuable content vs. paying for low quality online leads. He was extremely knowledgeable about what other RE marketing companies have... read moreRobert Newman gave me some excellent advice about what inboundrem can help me with regards to owning my own website and real estate SEO lead gen with long term evergreen valuable content vs. paying for low quality online leads. He was extremely knowledgeable about what other RE marketing companies have in comparison for services using pros and cons of unbiased input. What I was most impressed with is he gave me several hours of his time as much as I needed to ask questions and understand if inboundrem was a good fit for my business needs and vice versa. read less
Robert was gracious enough to allow me to pick his brain on a quick phone call...he was patient, helpful, gracious and made an effort to give me some practical advice. He didn't dis his competitors, he only explained the difference in services and encouraged me to take some time to... read moreRobert was gracious enough to allow me to pick his brain on a quick phone call...he was patient, helpful, gracious and made an effort to give me some practical advice. He didn't dis his competitors, he only explained the difference in services and encouraged me to take some time to dig deeper into evaluating my needs. Great conversation, thank you for your time, Robert! read less
Robert is the man!
I never leave reviews, but after speaking with Robert I felt compelled to do so. I followed Robert on his YouTube channel for a few weeks before reaching out to him. After watching many of his video reviews, I was very impressed with his vast industry knowledge.
I... read moreRobert is the man!
I never leave reviews, but after speaking with Robert I felt compelled to do so. I followed Robert on his YouTube channel for a few weeks before reaching out to him. After watching many of his video reviews, I was very impressed with his vast industry knowledge.
I had an online consultation with Robert for over an hour today. Based off of my current situation, he determined now may not be the best time to work together. After this was determined, he still took the time to listen and make unbiased recommendations that were best for me. I learned so much about real estate marketing over the course of our consultation. His industry knowledge truly is second to none. Most real estate companies only see you as another number towards a sales quota, but Robert & InboundREM genuinely care about doing what's right for you.
I highly recommend reaching out to Robert for an online consultation if you have been thinking about it! read less
Robert provided such a wonderful consultation. In the luxury real estate market, there is a lot of upsell for different websites and platforms, however, Robert used his years of expertise and unbiased opinions to properly analyze which route was best for me. What stood out most was the amount of... read moreRobert provided such a wonderful consultation. In the luxury real estate market, there is a lot of upsell for different websites and platforms, however, Robert used his years of expertise and unbiased opinions to properly analyze which route was best for me. What stood out most was the amount of knowledge and connections he had in the real estate industry. It was a great experience and I definitely encourage people to consult with him. read less
I saw some videos on YouTube about inbound real estate marketing, and I reached out to Robert for some guidance on marketing and how I can get better at my business. Robert listed to my story, and he was able to give me some great advice/ideas, then asked me to... read moreI saw some videos on YouTube about inbound real estate marketing, and I reached out to Robert for some guidance on marketing and how I can get better at my business. Robert listed to my story, and he was able to give me some great advice/ideas, then asked me to start working on them before I spend money on marketing. He is very honest and cares about people. Thank you. read less
Inbound REM provides a unique platform for generating Real Estate SEO and marketing. Our initial consultation with Robert was the most comprehensive and transparent overview we experienced when comparing multiple companies for real estate web design and all in one services. Robert has a wealth of knowledge to share in... read moreInbound REM provides a unique platform for generating Real Estate SEO and marketing. Our initial consultation with Robert was the most comprehensive and transparent overview we experienced when comparing multiple companies for real estate web design and all in one services. Robert has a wealth of knowledge to share in the Real Estate marketing industry and is well worth a consultation. read less
SEO matters. With so many real estate website choices, it's easy to get overwhelmed when deciding which company stands out the among the rest. Confidently and without a doubt, Robert Newman and the team at InboundREM out performs its competitors. Robert is beyond knowledgeable with regard to... read moreSEO matters. With so many real estate website choices, it's easy to get overwhelmed when deciding which company stands out the among the rest. Confidently and without a doubt, Robert Newman and the team at InboundREM out performs its competitors. Robert is beyond knowledgeable with regard to SEO and building your brand. He understands us Realtors, listens to our needs and delivers unparalleled advice on how to optimize his service. I cannot thank him enough for his patience throughout the onboarding process and look forward to our continued work together. If anyone is looking to work with a professional who is authentic and genuinely cares, look no further than Robert Newman and InboundREM. read less
I had the chance to have a consultation with Robert. As a content marketer myself I instantly recognized someone that really knew what he was talking about. Even though this was our first of (hopefully) many consultations I was able to get invaluable insights on inbound content marketing for my... read moreI had the chance to have a consultation with Robert. As a content marketer myself I instantly recognized someone that really knew what he was talking about. Even though this was our first of (hopefully) many consultations I was able to get invaluable insights on inbound content marketing for my real estate business. So many strategies and types of content I had never even considered that can help anyone dominate their local seo. read less
I had the chance to have a consultation with Robert. As a content marketer myself I instantly recognized someone that really knew what he was talking about. Even though this was our first of (hopefully) many consultations I was able to get invaluable insights on inbound content marketing for my... read moreI had the chance to have a consultation with Robert. As a content marketer myself I instantly recognized someone that really knew what he was talking about. Even though this was our first of (hopefully) many consultations I was able to get invaluable insights on inbound content marketing for my real estate business.
So many strategies and types of content I had never even considered that can help anyone dominate their local seo. read less
We have done business with Robert and his team at Inbound REM since August of 2018. We made a serious commitment to have an SEO driven website and the offering from Inbound REM fit our needs perfectly. We have an agent site for my wife and I and... read moreWe have done business with Robert and his team at Inbound REM since August of 2018. We made a serious commitment to have an SEO driven website and the offering from Inbound REM fit our needs perfectly. We have an agent site for my wife and I and we are now competing on page 1 with the top brokerage sites in our market. Robert’s SEO strategies have been extremely successful for us with our feature pages (Condos, Communities) ranking remarkably high if not number 1. Early on this brought clients to us that know our market and know exactly what they want to buy. Over time thanks to the SEO strategy our home page began ranking on the first page and leads have been pouring in. We did a detailed analysis of the ROI from the site for the period from launch in December of 2018 through July of 2020. Over that period, we were able to attribute 5 deals directly to the website SEO for $1.2m in gross sales. Our personal ROI based on our original investment in the site and net commissions in our pocket was 2.38 times. The site’s presence and ranking has propelled us even faster on the current wave of interest in our market. Our cumulative ROI that is website related is now over 10 times and climbing. We recently inked a deal for a $2m home that was sight unseen (except for a FaceTime walkthrough) that was 100% website related. This deal is 3 times ROI alone. We have been great students of Robert and his team and with both of us being IT savvy, we put a shoulder into the site to make it the best real estate website in our market. This included the two of us developing new content pages for the site which doubled the number Condo and Community feature pages, additional buying process related pages, lifestyle blogs and market reports. All of which are now contributing to our SEO ranking. We could not have accomplished any of this without the foundation Inbound REM gave us and the mentoring of Robert and his team. The team is fantastic to work with, responsive and extremely knowledgeable. Best real estate decision we ever made. Thanks guys, you are awesome! read less
Robert is a wealth of information. He is very knowledgeable in his field. He gave me so many "nuggets" . He was very informative about other companies and offered his suggestions on how to increase my web traffic and never spoke bad about any other companies. ... read moreRobert is a wealth of information. He is very knowledgeable in his field. He gave me so many "nuggets" . He was very informative about other companies and offered his suggestions on how to increase my web traffic and never spoke bad about any other companies. I truly respect a true business person who is willing to help others. My preference has always been to support small businesses and this is one I would not hesitate to hire. What an awesome person! Thanks so much for all the advice Robert. You Rock! read less
Robert was impactful, meaningful, honest and EXTREMELY knowledgeable. His conversations crossed many important borders relevant to not only my success as a Realtor/Broker, but my own personal development. He educated me on the challenges I would face and how to overcome them. In just a short window... read moreRobert was impactful, meaningful, honest and EXTREMELY knowledgeable. His conversations crossed many important borders relevant to not only my success as a Realtor/Broker, but my own personal development. He educated me on the challenges I would face and how to overcome them. In just a short window of time, he educated me on how to work with the platforms and explained to me about the different real estate marketing companies and services and provided unbiased advice about those services. He delivered quality information and changed the whole trajectory of how I plan to grow my career. read less
Robert was very quick at responding when I reached out to him. He went above and beyond and was very detailed and knowledgeable when answering my questions. I appreciate that he was very honest in what my options were and even though he might not be making a sale he... read moreRobert was very quick at responding when I reached out to him. He went above and beyond and was very detailed and knowledgeable when answering my questions. I appreciate that he was very honest in what my options were and even though he might not be making a sale he was more than happy to help and point me in the right direction. Thank you so much for your insight and time. read less
As a new agent and feeling incredibly confused about where to turn for online leads, I saw Roberts video review of Ylopo, went straight to his website, filled out his contact form begging for help and he called me personally within 30 minutes. I couldn't believe it!!! His knowledge of... read moreAs a new agent and feeling incredibly confused about where to turn for online leads, I saw Roberts video review of Ylopo, went straight to his website, filled out his contact form begging for help and he called me personally within 30 minutes. I couldn't believe it!!! His knowledge of the industry and overall unbiased insights are AMAZING. He gave me excellent advice and pointed me in the right direction. Can't thank him enough for his time and STILL can't believe he called me himself. THANK YOU Robert. read less
Robert at Inbound REM has been a heaven sent emissary to my real estate company!! I spent dozens of hours researching and talking to some of the biggest names in my market about website development and SEO. I strolled upon Robert's vlogs and content via Google.com. After a thorough exploration... read moreRobert at Inbound REM has been a heaven sent emissary to my real estate company!! I spent dozens of hours researching and talking to some of the biggest names in my market about website development and SEO. I strolled upon Robert's vlogs and content via Google.com. After a thorough exploration of all his content and research, which I surmised at the time looked like it took months to compile (after getting to know Robert and hiring his team that turned out to be a correct guess), I knew I had to talk with this man. We spoke on the phone literally the same day I requested a consultation. Someone cancelled theirs and he called me on a whim with the chance I may answer. I did. Game changer for my business. Robert is a helluva web designer but that is child's play for him. 90% of realtors use companies that have 5-10 templates and never know they DON'T REALLY OWN THEIR WEBSITE. Robert educated me on the importance of owning your own website. With INBOUND REM YOU OWN YOUR WEBSITE!! He is the country's foremost expert in online real estate lead generation and SEO from the best I can tell!! In private he may even disclose that he feels he is the nation's leading data scientist in the real estate space. His credentials and knowledge back that up. Our industry has barely began to scratch the surface of what's possible with online marketing/lead generation and Robert is at the forefront of this effort. I cannot say enough good things about Robert and his team!! He probably turns away as many people as he accepts. His hyper-local focus does not allow to take on multiple Realtors in geographical markets that overlap. I count my blessings for being able to lock down Southwest Houston before this oracle was discovered by one of my competitors (read "friends in the business"). If he is on your radar for any reason schedule a brief call with him...your future you will thank you. Cheers read less
I'm a new Real Estate agent, being new I've been spinning my wheels on how to get leads, covert leads, and repeat. Robert was kind enough to spend 45 minutes of his time to give me advice on where to go get my website, leads, CRM and more. He told... read moreI'm a new Real Estate agent, being new I've been spinning my wheels on how to get leads, covert leads, and repeat. Robert was kind enough to spend 45 minutes of his time to give me advice on where to go get my website, leads, CRM and more. He told me to come back in 3-5 years because I'm not ready for his products yet. Robert was kind, full of so much fantastic information, and extremely professional. Robert could have sold me stuff I wasn't ready for and not look back, but he didn't. I'm astounded and thankful for the time he gave me and ALL of the information. You can bet I'll be back in a few years! read less
I had the best online consultation today. Robert was professional, honest, and cared more about my business than earning my business. It turns out that I am not ready for his services, but his recommendations were spot on and will certainly propel my business in the direction I... read moreI had the best online consultation today. Robert was professional, honest, and cared more about my business than earning my business. It turns out that I am not ready for his services, but his recommendations were spot on and will certainly propel my business in the direction I need it to go. I look forward to having Robert build me a site that I own and produces organic leads in the next year or so. Thanks Robert for putting my needs first. read less
I came across Inbound's YouTube channel after researching different CRM platforms and ways to market. I reached out to schedule a 30 minute call with a large list of questions I had. Robert spent an hour and half on the phone with me giving me very helpful advice. I really... read moreI came across Inbound's YouTube channel after researching different CRM platforms and ways to market. I reached out to schedule a 30 minute call with a large list of questions I had. Robert spent an hour and half on the phone with me giving me very helpful advice. I really do hope I generate more revenue as a newer agent so I can work more with Robert in the future. read less
Robert Newman is a genius! I've been working with Robert for 9 plus years and would highly recommend him to assist you with your real estate web design and SEO marketing results. He always offers great online consultations, excellent customer service and I am able to get... read moreRobert Newman is a genius! I've been working with Robert for 9 plus years and would highly recommend him to assist you with your real estate web design and SEO marketing results. He always offers great online consultations, excellent customer service and I am able to get caught up with the industry through the presentations he reviews and his skillful teaching ability.If you need to upgrade or create a new image in the real estate industry Robert Newman of Inbound Real Estate Marketing is your go to company to hire to assist you. I have been an Agent/Broker for 21 years and highly recommend this company! Gail Wilsey-Morrison, Long & Foster Real Estate, Cape May, NJ. read less
MIND BLOWN!! Robert generously spent an hour with me for no cost, but with the amount of knowledge he has shared he has earned my business and referrals in the near future. He's very knowledgeable on marketing, and that not something many real estate so called guru's have. If you... read moreMIND BLOWN!! Robert generously spent an hour with me for no cost, but with the amount of knowledge he has shared he has earned my business and referrals in the near future. He's very knowledgeable on marketing, and that not something many real estate so called guru's have. If you can dominate marketing you can dominate your industry. I do recommend his services and advice because it was self-less, it was not a sales pitch, it was a learning experience. Thanks Robert! read less
Robert was more than helpful on giving me advice on websites since I'm looking to change mine. He explained owning versus not owning, compared 6 different sites that focus on lead generation and how they work and how long it takes to learn the site and be able... read moreRobert was more than helpful on giving me advice on websites since I'm looking to change mine. He explained owning versus not owning, compared 6 different sites that focus on lead generation and how they work and how long it takes to learn the site and be able to work it and what their close ratios are and pricing. Thank you Robert!! read less
SEO is tricky. That goes double for Real Estate SEO. There is so much competition on the web. Robert Newman and Inbound Real Estate Marketing offered me a no strings attached phone consultation for Real Estate SEO. I'm serious about my website. I work hard on it. There are many... read moreSEO is tricky. That goes double for Real Estate SEO. There is so much competition on the web. Robert Newman and Inbound Real Estate Marketing offered me a no strings attached phone consultation for Real Estate SEO. I'm serious about my website. I work hard on it. There are many good SEO companies out there. I knew of none who specialize in the real estate SEO niche. Now I do. When I started searching for some SEO advice on Active Rain I came across this article: http://activerain.com/blogsview/5082037/easy-agent-pro-or-real-geeks---which-one-works-the-best-. I found it fascinating and realized that this guy really understands our goals as real estate agents who want to succeed on the web. I decided to reach out to Robert. I had to talk to him! Now back to that "no strings attached phone consultation". The advice I got from Robert (InboundREM) is going to make a big difference in my keyword ranking. One last thing about the SEO biz. Sometimes tech experts are soooo darned geeky that they are not the best listeners. They just spew out their knowledge. Make us feel stupid. Not so with Robert. He is a patient listener. You will never feel like he is trying to steal the show. You will not be talked down to. You will feel like Robert is there to understand as much as he is to advise. He will share freely with you all that he knows about Real Estate SEO. How refreshing to finally have a real estate SEO expert on my side. Robert will be getting my business. I can't wait to start! read less
I had the pleasure of participating in an online consultation with Robert Newman today regarding my strategic plans for the development of the online digital marketing for my real estate business. In advance of our meeting I prepared a brief outline to share with Robert so that we could cover... read moreI had the pleasure of participating in an online consultation with Robert Newman today regarding my strategic plans for the development of the online digital marketing for my real estate business. In advance of our meeting I prepared a brief outline to share with Robert so that we could cover all of my most important concerns and questions. Robert was able to successfully address all the items and he impressed me with his vast knowledge of Wordpress websites, real estate SEO advisory and related development services, the pros and cons of owning my own website, and other areas of primary concern for me. Robert easily exceeded all my expectations and as a result, I believe that I am now finally on the right track. He took his time to carefully explain all his technical recommendations, all of which were very sound. Taking his advice will save me both time and money in the future and for that I am very grateful. He can be reached at http://inboundrem.com and I would highly recommend that you contact him if you need an excellent resource with extensive real estate knowledge. Robert was professional in his demeanor and is a great listener. He was very generous with his time as we exceeded our initial 1-hour allotment by several minutes. I never felt rushed because he patiently took his time to show me some of the powerful solutions he has created and provided for his clients. I plan to use Robert on a consulting basis in the future as I begin to execute my digital marketing strategies. Robert was able to provide me with a fresh outlook and really got me thinking of several new technical alternatives that I would have never came up with on my own. He was also able to confirm some of the potential vendors that I had previously selected while providing me with qualified new ones to seriously consider. This is the level of professional service that one would come to expect from a highly trained, professional consultant with extensive real estate and digital marketing industry experience. read less
Robert was extremely knowledgeable and thorough! I feel that he is a leading guru w/ online real estate marketing and I was very lucky to get spend some time discussing my goals and strategies. I would encourage anyone to take the opportunity to speak with him. You... read moreRobert was extremely knowledgeable and thorough! I feel that he is a leading guru w/ online real estate marketing and I was very lucky to get spend some time discussing my goals and strategies. I would encourage anyone to take the opportunity to speak with him. You can also tell that he genuinely wants to help. Thanks again! read less
Robert took the time to give me a no-obligation consultation phone call, which turned out to be one of the most valuable real estate marketing information sessions I have ever had. A little background on me: I am a newly licensed real estate agent located in Miami looking to... read moreRobert took the time to give me a no-obligation consultation phone call, which turned out to be one of the most valuable real estate marketing information sessions I have ever had. A little background on me: I am a newly licensed real estate agent located in Miami looking to compete for online SEO presence in a saturated market. I also have a small budget, as I am just now ramping up my business. Robert was very unbiased and professional in his reviews of competitors, as well as his own product. He even cautioned me NOT to use his services to start out (SEO is a marathon, not a sprint, and thus does not always generate those leads you need right away) and gave me informative suggestions on services to use in lieu of his. This is how I know he wasn't just using gimmicky sales pitches to get you in the door. I believe he has spent an entire career learning and optimizing SEO for real estate agents, and will definitely use his services in the future when my marketing budget allows for it. read less
I honestly can not say enough good things about Robert! I am a new agent and had some questions about what my first year might look like in terms of lead generation companies and websites. Robert was completely open and honest about what he might do if in my position... read moreI honestly can not say enough good things about Robert! I am a new agent and had some questions about what my first year might look like in terms of lead generation companies and websites. Robert was completely open and honest about what he might do if in my position and what might or might not be worth my money. He gave me some ideas that I hadn't thought about which I am going to jump on right away. Like so many of the other reviews state - he didn't try to sell me on anything. That being said I know with 100% certainty when my business is off and running I'll be getting in contact with Robert again to use his services. Thanks so much for your help Robert! read less
Robert and his team at InboundREM are the best in the business... Thank you Robert for going above and beyond and taking the time to share your knowledge and expertise with me to make sure I made a educated decision with my digital marketing! I would give a 10... read moreRobert and his team at InboundREM are the best in the business... Thank you Robert for going above and beyond and taking the time to share your knowledge and expertise with me to make sure I made a educated decision with my digital marketing! I would give a 10 Star Review review if i could!- Brayden read less
Robert gave me some amazing advice on leveraging certain existing real estate technology tools to test the merits of my vision and ideas with little to no investment. He has been invaluable in getting me to see my offering in a new light and I feel that consulting with him... read moreRobert gave me some amazing advice on leveraging certain existing real estate technology tools to test the merits of my vision and ideas with little to no investment. He has been invaluable in getting me to see my offering in a new light and I feel that consulting with him is going to open up many new revenue opportunities long term. My interaction with Robert has been very positive and I highly recommend him to all entrepreneurs in the real estate space. read less
Robert is a great resource for anyone looking to build or improve their realtor website. He knows all of the big players in the field and offers invaluable insights into the different options. He is my 'go-to' guy for understanding how the often confusing world of SEO works... read moreRobert is a great resource for anyone looking to build or improve their realtor website. He knows all of the big players in the field and offers invaluable insights into the different options. He is my 'go-to' guy for understanding how the often confusing world of SEO works . . . and how to use it to your advantage! read less
Today I had a 1 hour phone consultation with Robert and it was incredible. I learned so much about what can be done to enhance business models, realistic advertising expectations and website choices. What really impressed me was Roberts generosity with his time and knowledge. It definitely WAS NOT a... read moreToday I had a 1 hour phone consultation with Robert and it was incredible. I learned so much about what can be done to enhance business models, realistic advertising expectations and website choices. What really impressed me was Roberts generosity with his time and knowledge. It definitely WAS NOT a sales call or canned speach.I think that Real Estate agents who take advantage of a consultation will be blown away and find it to be of great value... If you're looking for honest insight, you will not be disappointed! Thanks again for your time, Robert. I'm very much looking forward to our next conversation. - John read less
There is absolutely not reason not to pickup the phone and give Robert a call RIGHT NOW! Within the matter of 24-hours I came across Roberts YouTube channel, made my way over to his website, scheduled a call, and saved myself hundreds, if not thousands of dollars in what I... read moreThere is absolutely not reason not to pickup the phone and give Robert a call RIGHT NOW! Within the matter of 24-hours I came across Roberts YouTube channel, made my way over to his website, scheduled a call, and saved myself hundreds, if not thousands of dollars in what I would've spent on SEO coaching, systems, and tools just in our 1-hour consultation. That's not to mention the time I would've wasted in the process.During our consultation Robert analyzed my entire SEO strategy, soup to nuts, listened to everything I had to say and gave me more suggestions and pointers than my brain could process, and in the end did not even charge me a dime for it. He answered every question I had, and not once did Robert try to sell my anything in the process.After the fact, I spent more time going through Roberts "University", watching his podcasts and more of his YouTube videos just to find out many of the questions I had asked him he had entire videos and podcasts addressing already. Not once did Robert refer me to a video or send me a link, he answered every question I had in full detail happily.I would advise anyone and everyone to connect with Robert as soon as possible, you will not be disappointed! It is rare, if not one-of-a-kind to meet someone with such knowledge and skill willing to give you a free consultation call and share his 10+ years of experience with you on a subject. Robert is a true gentleman and offering a service like nothing I've seen before. read less
My conversation with Robert was invaluable. He was very detailed and informative with the information he provided without any pressure. He seemed to care more that I make the correct long term decision for my own business than what he would gain in the end. I felt... read moreMy conversation with Robert was invaluable. He was very detailed and informative with the information he provided without any pressure. He seemed to care more that I make the correct long term decision for my own business than what he would gain in the end. I felt as if I was talking to one of the good guys that actually love what they do and like helping people reach their goals. I had a very positive experience. read less
My consultation with Robert Newman was extremely helpful. I am an agent who is trying to navigate the process of having my own real estate website built, and Robert made sense of what has always seemed like a complicated subject to me. I found the session to be extremely productive... read moreMy consultation with Robert Newman was extremely helpful. I am an agent who is trying to navigate the process of having my own real estate website built, and Robert made sense of what has always seemed like a complicated subject to me. I found the session to be extremely productive and won't hesitate to reach out to Robert in the future with questions about internet marketing and technology, especially as it pertains to real estate. read less
Robert, I really appreciate the time you took to go over my specific needs and marketing plan for the future. Your experience and how you focus on long term strategies helps me be more proactive and I really hope when the time comes that you will have room for... read moreRobert, I really appreciate the time you took to go over my specific needs and marketing plan for the future. Your experience and how you focus on long term strategies helps me be more proactive and I really hope when the time comes that you will have room for me in your business plan. Thank you for being honest and upfront and being a champion of Inbound Marketing. Our industry needs this more today to battle the lack of integrity from other companies. Thank you again and I sincerely hope we get to partner up on some projects in the future. read less
Robert is an incredible source of knowledge & expertise for those needing help & advice with the various real estate web-site platforms available. He explains things clearly and concisely and really gives genuine, honest advice. He spent well over an hour talking to me and I cannot say enough... read moreRobert is an incredible source of knowledge & expertise for those needing help & advice with the various real estate web-site platforms available. He explains things clearly and concisely and really gives genuine, honest advice. He spent well over an hour talking to me and I cannot say enough positive things about him. I am following his recommendation. Thank you so much! read less
I've been wanting and needing to make some changes in my online marketing and current website, and have been struggling for countless hours, trying to effectively research the options. But the more I researched, the muddier the waters seemed to get. Sales pitch after sales pitch...all claiming their... read moreI've been wanting and needing to make some changes in my online marketing and current website, and have been struggling for countless hours, trying to effectively research the options. But the more I researched, the muddier the waters seemed to get. Sales pitch after sales pitch...all claiming their product is the best thing since sliced bread. Then thankfully, I stumbled across Robert's amazing blog posts and was so blown away by how different they were from everything else I'd seen. So I booked my appointment for a consultation, and I was not disappointed! He reviewed my current WordPress website with me (which I own), and his extensive personal background and knowledge allowed him to quickly and readily identify areas that needed improvement, and was able to offer a focused set of options that make the best sense for me. He also candidly but professionally covered the pros and cons of other website provider options, of which he is also extremely knowledgeable, but never with any sales pitch or leading. It was evident that he genuinely wanted to provide the best possible assistance for me, in my specific circumstances. He spent well over an hour with me, and in that hour, I learned so much, including how little I know LOL...but believe me, it was the best hour I've spent in the dozens, recently, in my research process! So if you are an agent looking for exceptional guidance by a knowledgeable and down to earth professional, do yourself a favor, save yourself countless hours, and start your research with Robert FIRST!!! Thank you Robert! read less
I had the most amazing phone call with Robert today. He was so gracious to explain the SEO world to me in terms no one else has shared. I am in awe of his knowledge and willingness to share his work as well review my own website while politely pointing... read moreI had the most amazing phone call with Robert today. He was so gracious to explain the SEO world to me in terms no one else has shared. I am in awe of his knowledge and willingness to share his work as well review my own website while politely pointing out to me how it isn't functioning property and why. I was also taken back by his willingness to compare other Real Estate web developers and how they differ in results and costs. Additionally, he presented his own work for comparison sake but never tried to sell me which is amazing. Robert has a lot of patience in talking with potential clients and offered sound suggestions for my options. read less
Robert NewMAN – is the MAN!!He not only listened to me, he help identify what I was looking for – even though I didn’t use his services at this time – Doesn’t mean I won’t in the future!! He was very informative, and patient with me – In today’s... read moreRobert NewMAN – is the MAN!!He not only listened to me, he help identify what I was looking for – even though I didn’t use his services at this time – Doesn’t mean I won’t in the future!! He was very informative, and patient with me – In today’s market – its seems to be all about the sale – and heWas all about TRUE CUSTOMER SERVICE and what was best for me not him!! Thank you for your time and direction – You’re amazing!! read less
I have worked with Robert Newman since 2009. He has designed several websites for me and now he is working on SEO and online marketing for one of those sites. I keep coming back to Robert because every time we have worked together I have been impressed by... read moreI have worked with Robert Newman since 2009. He has designed several websites for me and now he is working on SEO and online marketing for one of those sites. I keep coming back to Robert because every time we have worked together I have been impressed by his knowledge and totally satisfied with the out come. His professionalism and depth of knowledge are first rate. I expect to continue to work with Robert into the future and unreservedly recommend him. read less
Robert gave me some excellent advice on owning my website. I decided to let his company Inbound Real Estate Marketing build and market a real estate website for me using SEO. I've been talking to Robert for many years and after having bad experiences with other real estate website developers... read moreRobert gave me some excellent advice on owning my website. I decided to let his company Inbound Real Estate Marketing build and market a real estate website for me using SEO. I've been talking to Robert for many years and after having bad experiences with other real estate website developers I decided to try his company. He finished the website in one week" read less
I'm a real estate agent and am looking to update my website. I read through one of Robert's blog articles on ActiveRain. I was so impressed with it that I scheduled a phone call with him. When I had the phone consultation with Robert, he was very gracious about giving... read moreI'm a real estate agent and am looking to update my website. I read through one of Robert's blog articles on ActiveRain. I was so impressed with it that I scheduled a phone call with him. When I had the phone consultation with Robert, he was very gracious about giving me tons of pros and cons for various methods of updating my website and ways I can increase lead traffic. He showed his extensive knowledge of web design by referring me to different resources and allowing me to view snippets of his work with his previous clients. He also gave unbiased opinions of various platforms that are available for me to use and the pros and cons of each. I learned more than I thought I would through the conversation and he reassured me that I can use him as a resource for future questions. I will definitely use him to help with my real estate business and encourage others to seek him out as a knowledgeable resource for web design, lead generating and SEO. read less
I called Robert and several online marketing professionals. Without any doubt Robert was heads and shoulders above the rest. I haven't used the internet for lead generation and really don't even have a web presence for my business. I had a lot to learn. I didn't even know how to... read moreI called Robert and several online marketing professionals. Without any doubt Robert was heads and shoulders above the rest. I haven't used the internet for lead generation and really don't even have a web presence for my business. I had a lot to learn. I didn't even know how to phrase the questions. Many of the other experts chuckled at my cluelessness, but Robert guided me through the process showing me many of the things I needed to know and importantly for me, was to show evidence of what he was talking about! He was extremely helpful and I am in the process of building a valuable online digital profile of me and my business. I will engage Inbound RE marketing and Robert to facilitate this. Stay tuned! And check out my website in a couple weeks when it is up. I will continue to update this review as we work together.Thanks Robert and InBound Marketing~ read less
I use my real estate website to generate $9-$12 million worth of real estate sales per year. I've spoken with many "website gurus" but Robert is by far the most knowledgeable and personable person I've dealt with. He cares about his clients and the product he produces which isn't easy... read moreI use my real estate website to generate $9-$12 million worth of real estate sales per year. I've spoken with many "website gurus" but Robert is by far the most knowledgeable and personable person I've dealt with. He cares about his clients and the product he produces which isn't easy to find. I truly and wholeheartedly believe it's about the long-term vision and plan for Robert, his company, and his clients - not a quick signup. If you're looking for someone who understands real estate websites and online marketing, InboundREM is the company to call. read less
Robert went above and beyond! He did a phone consultation with me yesterday, after I had found his blog online. I scheduled our consultation online-and his first available appointment was with-in one hour. He called promptly and I explained my needs up front. We discovered early in the conversation that... read moreRobert went above and beyond! He did a phone consultation with me yesterday, after I had found his blog online. I scheduled our consultation online-and his first available appointment was with-in one hour. He called promptly and I explained my needs up front. We discovered early in the conversation that his particular offering wasn't a good fit for my business at this time. That didn't stop him from taking a considerable amount of time to discuss multiple different Real Estate website options and CRMs with me. He told me the pros and cons, and gave me advice based on his in-depth and personal knowledge of the industry, even reaching out to someone on his personal cell phone on my behalf. It was a very good learning experience and helped me to make decisions that I had been analyzing for far too long.I would absolutely recommend other real estate agents take advantage of a consultation with Robert. I can't thank him enough for helping me pinpoint the best options and right direction for my business! read less
Robert is a polished professional. During the free consultation I received he explained how seo actually works. I am thankful he took the time to explain in detail about the benefits of having a strategy to build my online presence. I highly recommend Robert and his team at inboundREM to... read moreRobert is a polished professional. During the free consultation I received he explained how seo actually works. I am thankful he took the time to explain in detail about the benefits of having a strategy to build my online presence. I highly recommend Robert and his team at inboundREM to all new and seasoned real estate agents. It is clear he genuinely wants you be be successful! read less
Robert gave us some excellent advice on marketing options for our real estate investing company Transformation Estates. He was very knowledgeable about online marketing and spent a bit of time explaining hyper-local marketing options to us. If we ever need SEO or Online Marketing advice we'll be calling Robert for sure.
I am developing a highly customized real estate website. Robert has been a valued resource for SEO and general website development questions. He's one of the guys that knows what he is talking about and will do right by his customers. He's been a very honest and authentic friend and... read moreI am developing a highly customized real estate website. Robert has been a valued resource for SEO and general website development questions. He's one of the guys that knows what he is talking about and will do right by his customers. He's been a very honest and authentic friend and consultant from the beginning. read less
Incredibly helpful - Robert was so clear and patient in explaining to me just how lucrative online marketing can be for my business. I am a Real Estate Agent with Rodeo Realty in Los Angeles and as you know, it is one of the most competitive markets on the... read moreIncredibly helpful - Robert was so clear and patient in explaining to me just how lucrative online marketing can be for my business. I am a Real Estate Agent with Rodeo Realty in Los Angeles and as you know, it is one of the most competitive markets on the planet. That said - I feel so much more confident in moving forward with the knowledge and expertise Robert has shared with me. Thank you very much once again for all of your insight! TOP NOTCH! read less
Real Estate SEO Victories
Many clients achieve these results without increasing their marketing budgets. They simply switch to long-term lead generation strategies. Investing in a real estate SEO website is like buying a house instead of renting, like with PPC advertising or Zillow leads.
Client SEO Results
Outrank Zillow, Century21, Trulia, RedFin, and Realtor.com
By focusing on neighborhoods, communities, and subdivisions, it’s possible to outrank the giants and actually gain traffic.
Our deep keyword research, gold-standard content, technical SEO hacks, and in-house case studies result in a powerful combination.
That’s how we gave Cristal pride of place for this important hyperlocal farming area.
It’s a savvy loophole to escape from the vicious circle of Zillow leads, which keep you trapped in short-term thinking and continual costs.
Results So Good, We Only Take 2 Clients Per Area
Our clients take Rank 1 and Rank 2 for the lucrative search query “South Pasadena Neighborhoods”. Derek and Kevin even beat out the Zillow-owned giant, Trulia.
Cases like these are why we take a maximum of two clients per area.
You hire us to be successful. Not to be stuck on Page 2 because we’ve already dominated your area for several other clients.
Among real estate SEO services, this 2-client policy is exceptionally rare. We believe it shows both our SEO chops and our commitment to every client’s success.
Unbeatable Rankings
Multiple Page 1 Rankings
We doubled down to create two website pages for Hollie’s website that rank on Google’s Page 1.
One is a blog post, and the other is a customized property listings page.
If you’re familiar with SEO, you know this is a near-impossible grand slam of success.
#1 Ranked Blog Articles
By outranking major websites for valuable keyphrases, our blog articles funnel sustained leads.
Often Google highlights our articles with Featured Snippets, Featured Images, and many other SERPs.
Each post becomes a new lead generation machine you own forever. Pay once and enjoy leads for years.
#1 Ranked Neighborhood Pages
Our patented Neighborhood Guides are engineered to generate high engagement and return visitors. In turn, Google rewarded Tara’s page with the top position.
Especially when combined with Neighborhood Tour videos, these pages establish deep authority with both Google and prospective clients. Often leads arrive both qualified and warm.
#1 Ranked Zip Code Maps
Our proprietary Zip Code Maps can rank #1 for hundreds of keywords, even for major metropolitan areas like Tampa. Ellen’s interactive Zip Code Map draws 4000+ monthly visitors to her site.
It’s one of many unique ways InboundREM websites leverage the unique power of real estate SEO.
Blog Content Clients Love
Lead Master SEO Websites
Our Lead Master Website builds are finely calibrated for SEO to generate a steady flow of high-quality, inbound leads.
Once set into motion, they become evergreen lead generation machines.
Every element dovetails beautifully with search engine algorithms.
We showcase highly valuable information, encourage deep user interaction, and formulate content in ways that Google loves.
Lead Master Website & SEO Plans
Tier I
For 18 Months
Tier II
For 18 Months
Tier III
For 18 Months
Brand Master SEO Websites
Our Brand Master Websites feature an clever synthesis of SEO principles with beautiful branding. It represents a completely unique offering in the world of real estate SEO companies.
Often the design principles of gorgeous branding contradict the kind of website construction that Google values best.
In essence, our Brand Master websites are revamped versions of LeadMaster websites.
We upgraded the design aesthetics in every way possible without impeding the SEO engines of our flagship product.
Brand Master Website & SEO Plans
Tier I
For 18 Months
Tier II
For 18 Months
Tier III
For 18 Months
Hyperlocal SEO Campaigns
Google Business Profiles are the most overlooked lead generation strategy in residential real estate.
Though local searches like “realtor near me” have increased 44x since 2015, only 5% of realtors have tried to optimize their Google Business Profiles.
InboundREM spearheads hyperlocal real estate SEO by combining 15 years of hyperlocal expertise, top-tier hyperlocal software tools, and a series of groundbreaking GBP best practices derived from in-house case studies.
We boost your Google Business Profile to the top ranks for the most profitable of keywords, generating a stream of high-quality leads.
Because GBP accounts are free, we can offer this service at very cost-effective pricing and require relatively minimal effort on your part to leverage it explosively. Our Hyperlocal Campaigns represent a low-cost investment with a strong potential for powerful ROIs.
Google Business Profile Campaign
- Onboarding with a Project Manager
- Assigned a Dedicated Account Manager
- Creating and/or Connecting Google Analytics
- GBP Setup or Audit for Local SEO
- First 10 Citation Submissions
- Existing GBP Optimization
- Existing Directory Audit
- Personal Access to Robert Newman, CEO
- Monthly Reviews from a Project Manager
- 90-Day Client Review Meeting
- 5 New Citations Per Month
- Validation of Previous Citations
- Google Business Profile Post(s)
- Monthly Guidance & Teaching
- 1 Optimized YouTube Video (Up to 10 Minutes)


How Bret Made $101,700 in 10 Weeks via Google Business Profile
In the first 10 weeks of 2024, Bret generated 6 leads from his Google Business Profile.
The commissions from these leads will total $101,700.
Our Google Business Profile campaigns cost $500/month. That equals a YTD 68x ROI.
For all of 2023, Bret converted a respectable 11 leads from his Google Business Profile alone.
He’s on track to almost triple that number for 2024, which is a testament to how effective our hyperlocal campaigns and hacks are.
Introduction to Real Estate SEO
What is real estate SEO (Search Engine Optimization)?
Real estate SEO (Search Engine Optimization) involves optimizing a real estate website to improve its visibility on search engines like Google.
This specialized form of SEO focuses on attracting prospective home buyers, sellers, and investors to the site through organic search results. The goal is to rank high on search engine results pages (SERPs) for relevant keywords and phrases that potential clients use when searching for properties or real estate services.
Key aspects of real estate SEO include keyword research, on-page optimization, content creation, local SEO strategies, link building, and technical SEO.
By implementing these techniques, real estate agents and agencies can increase their online presence, drive more traffic to their websites, and ultimately generate more leads and conversions.
How do SEO services help real estate agents and agencies?
SEO services help real estate agents and agencies by enhancing their online visibility, which is crucial in a competitive market.
By optimizing their websites for search engines, these services ensure that real estate businesses appear prominently in search results when potential clients look for properties or real estate services. This increased visibility leads to higher organic traffic, which can translate into more inquiries and leads.
Additionally, SEO services often include local SEO strategies, which are particularly beneficial for real estate agents targeting specific geographic areas. By appearing in local search results and map listings, agents can attract nearby buyers and sellers.
Furthermore, SEO services typically involve ongoing website optimization, content creation, and link-building efforts that improve the site’s authority and relevance, leading to sustained long-term results.
Overall, SEO services help real estate agents and agencies establish a strong online presence, reach their target audience more effectively, and ultimately drive business growth.
What are some real estate SEO tips?
Some effective real estate SEO tips include:
Keyword Research: Identify and use relevant keywords that potential clients are searching for. These might include terms like “homes for sale in [location],” “real estate agent in [city],” or “luxury apartments in [neighborhood].”
Local SEO: Optimize your site for local searches by creating content specific to your geographic area. Claim and optimize your Google My Business listing to appear in local search results and Google Maps.
High-Quality Content: Produce informative and engaging content that addresses the needs and interests of your target audience. This can include blog posts about local market trends, property buying guides, and neighborhood spotlights.
On-Page Optimization: Ensure that each page on your website is optimized with the right keywords, meta descriptions, headers, and alt tags for images. Use schema markup to help search engines understand your content better.
Mobile Optimization: Make sure your website is mobile-friendly. A significant amount of real estate searches are conducted on mobile devices, so a responsive design is crucial.
Backlink Building: Acquire high-quality backlinks from reputable sites to improve your site’s authority and ranking. This can be done through guest posting, partnerships, and creating shareable content.
User Experience (UX): Improve site speed, ensure easy navigation, and make sure your site is visually appealing. A good UX keeps visitors on your site longer and reduces bounce rates.
Social Media Integration: Use social media platforms to drive traffic to your website. Share your listings, blog posts, and other valuable content on platforms where your audience is active.
What keywords should my real estate site target?
Your real estate site should target a mix of broad and long-tail keywords relevant to your services and location. Read more on our ultimate guide to real estate SEO keywords. Examples include:
Location-Specific Keywords: These include terms that incorporate your city or neighborhood, like “houses for sale in [city],” “real estate agents in [neighborhood],” or “luxury condos in [location].”
Long-Tail Keywords: These are more specific phrases that target niche audiences, such as “3-bedroom homes in [city],” “first-time homebuyer programs in [location],” or “pet-friendly apartments in [neighborhood].”
Service-Based Keywords: Keywords related to the services you offer, such as “real estate investment in [city],” “property management in [location],” or “commercial real estate services.”
Feature-Specific Keywords: Keywords that highlight specific features of properties, like “homes with a pool in [city],” “waterfront properties in [location],” or “homes with large yards.”
How long does SEO take for a real estate website?
The timeline for SEO results can vary widely based on several factors, including the competitiveness of the market, the current state of your website, and the strategies implemented. Generally, it can take anywhere from three to six months to start seeing noticeable improvements in search engine rankings and organic traffic.
A timeline of 1-2 years is common for the tipping point where the ROI balances out. The 2-5 year range is where the ROI typically explodes.
In highly competitive markets, it might take even longer to achieve significant results. Initial tasks such as on-page optimization, content creation, and technical fixes can show quicker improvements, but building domain authority through backlinks and establishing a strong local SEO presence can take more time. Consistency and continuous optimization are key, as SEO is a long-term investment that requires ongoing effort to maintain and improve rankings.
What are the current trends in real estate SEO?
Current trends in real estate SEO include:
Voice Search Optimization: With the rise of smart speakers and mobile assistants, optimizing for voice search is becoming crucial. This means focusing on natural language queries and question-based keywords.
Mobile-First Indexing: Google now primarily uses the mobile version of content for indexing and ranking. Ensuring your site is mobile-friendly is more important than ever.
Local SEO: Emphasizing local SEO continues to be a major trend, with a focus on optimizing Google My Business profiles, acquiring local reviews, and creating location-specific content.
High-Quality Content: Creating valuable, informative content that answers users’ questions and meets their needs is critical. This includes blog posts, videos, virtual tours, and infographics.
User Experience (UX): Search engines are prioritizing sites with excellent user experience. This includes fast loading times, easy navigation, and a responsive design.
Schema Markup: Implementing schema markup helps search engines understand your content better and can improve how your listings appear in SERPs, potentially leading to higher click-through rates.
Video Content: Utilizing video content for property tours, neighborhood guides, and client testimonials can enhance engagement and SEO performance.
Artificial Intelligence and Machine Learning: Leveraging AI for personalized marketing, chatbots for customer service, and predictive analytics for market trends can provide a competitive edge.
InboundREM is a proud expert in all of these real estate SEO trends, with services to match.
What search terms are home buyers and sellers searching to discover real estate agents and property listings?
Home buyers and sellers typically use a variety of search terms to find real estate agents and property listings, including:
General Property Searches: Terms like “homes for sale,” “apartments for rent,” or “property listings” are commonly used by buyers looking for properties.
Location-Specific Searches: These include searches like “houses for sale in [city],” “real estate agents in [neighborhood],” or “condos in [location].”
Feature-Specific Searches: Buyers often look for properties with specific features, using terms like “homes with a pool,” “waterfront properties,” or “luxury apartments.”
Service-Based Searches: Sellers and buyers may search for services like “real estate agent near me,” “property management services,” or “real estate investment.”
Long-Tail Keywords: More specific queries such as “3-bedroom homes in [city],” “affordable homes in [location],” or “pet-friendly rentals” help users find exactly what they need.
Question-Based Queries: Potential clients often use questions like “how to find a real estate agent,” “best neighborhoods in [city],” or “how to sell my house fast.”
What is PPC advertising?
PPC (Pay-Per-Click) advertising is a digital marketing model where advertisers pay a fee each time their ad is clicked. It’s a way of buying visits to your site rather than earning them organically.
PPC ads can appear on search engines, social media platforms, and other websites. In the context of real estate, PPC ads can be used to promote property listings, real estate services, or agency branding.
Advertisers bid on keywords relevant to their target audience, and their ads are displayed to users who search for those terms. PPC can deliver immediate traffic and is highly measurable, allowing advertisers to track the performance of their campaigns and adjust their strategies accordingly.
Is PPC advertising worth it?
PPC advertising can be effective and worth the investment for real estate companies, depending on their goals and execution.
The main advantages include immediate visibility, precise targeting, and measurable results. PPC allows real estate agents to reach potential clients who are actively searching for properties or services, which can lead to high-quality leads. The ability to target specific demographics, locations, and interests ensures that ads are shown to the most relevant audience.
However, PPC can be costly, especially in competitive markets, and requires careful management to optimize ad spend and avoid wasted budget. Success with PPC depends on creating compelling ad copy, selecting the right keywords, and continually analyzing and adjusting campaigns to improve performance.
Generally speaking, I would never recommend social media PPC marketing. The numbers can look good, giving you wide reach and lots of cheap leads. But the lead quality is usually so poor, it’s a real hassle.
Some agencies specialize in training their teams to make the most of these poor leads, and that can be effective.
Should a real estate company invest in social media or SEO?
Deciding between investing in social media or SEO depends on your goals. Both can be valuable, but SEO tends to provide longer-term, sustainable traffic and better leads, while social media can offer more immediate engagement and brand building.
Is SEO the best lead generation strategy for real estate agents?
SEO is absolutely one of the best lead generation strategies for real estate agents, but its effectiveness depends on how well it is executed.
SEO helps real estate websites rank higher in search engine results for relevant queries, attracting organic traffic from potential buyers and sellers. This organic visibility can generate high-quality leads over time, as people searching for real estate services are often ready to take action.
It’s a long-term strategy that requires consistent effort and patience. But the rewards far outweigh the costs. Ultimately, you’re investing in an evergreen lead generation machine, rather than paying each month for leads.
What is local SEO and hyperlocal real estate SEO?
Local SEO focuses on optimizing a website to attract traffic from specific geographic areas, making it crucial for real estate businesses targeting clients in particular locations. It involves optimizing your Google My Business profile, creating location-specific content, and acquiring local backlinks.
Hyperlocal SEO takes this a step further by targeting very specific neighborhoods, communities, or even streets. This can include creating detailed content about hyperlocal market trends, schools, amenities, and events.
Both strategies aim to increase visibility in local search results and Google Maps, helping real estate agents connect with nearby buyers and sellers who are searching for services in their immediate area.
What is on-page SEO?
On-page SEO refers to the optimization of individual web pages to rank higher and earn more relevant traffic in search engines. It involves various elements that can be controlled within the website, including:
Content Quality: Ensuring the content is relevant, informative, and valuable to the target audience. It should be well-researched and include targeted keywords naturally.
Meta Tags: Optimizing meta titles and descriptions to improve click-through rates and provide search engines with a clear understanding of the page’s content.
Headings and Subheadings: Using proper heading tags (H1, H2, H3) to structure the content and make it easier for search engines and users to read.
URL Structure: Creating clean, descriptive URLs that include relevant keywords and reflect the content of the page.
Internal Linking: Linking to other relevant pages within the website to improve navigation and help search engines understand the site’s structure.
Alt Text for Images: Providing descriptive alt text for images to help search engines understand the content of the images and improve accessibility.
Page Speed: Ensuring the website loads quickly to enhance user experience and reduce bounce rates.
Mobile-Friendliness: Making sure the site is responsive and performs well on all devices, as mobile usability is a key ranking factor.
What are backlinks and why are they important?
Backlinks are links from other websites to your own. They are crucial for SEO because they signal to search engines that your content is valuable, credible, and worth referencing.
The more high-quality backlinks you have, the more authoritative your site appears. Backlinks can improve your search engine rankings, increase referral traffic, and enhance your website’s overall visibility.
However, not all backlinks are created equal. Links from reputable, high-authority sites carry more weight than those from low-quality sites.
Building a strong backlink profile involves creating high-quality content that others want to link to, guest posting on reputable sites, and forming partnerships with relevant businesses or influencers.
How do I get started doing real estate SEO by myself?
We’re happy to provide our circle with the best info possible on real estate SEO. However, we know that achieving the best ROIs means making SEO a second full-time job.
99% of real estate agents wear enough hats already. You can also check out Best Real Estate Lead Generation Companies. You can also schedule a meeting with us to learn more about what makes the most sense for your business.
To get started with real estate SEO by yourself, follow these steps:
Keyword Research: Identify relevant keywords that potential clients are searching for. Use tools like Google Keyword Planner or Ahrefs to find high-traffic, low-competition keywords.
Optimize Your Website: Ensure your website is fast, mobile-friendly, and easy to navigate. Use targeted keywords in your meta titles, descriptions, headings, and content.
Create Quality Content: Produce valuable content that addresses the needs and interests of your audience. This can include blog posts, neighborhood guides, market reports, and property listings.
Local SEO: Optimize your Google My Business profile, acquire local citations, and encourage reviews from satisfied clients. Create location-specific content to target local searches.
Build Backlinks: Earn backlinks from reputable websites through guest posting, partnerships, and by creating shareable content. Engage with local businesses and influencers to get links.
Monitor and Adjust: Use tools like Google Analytics and Google Search Console to track your progress. Analyze what’s working and what’s not, and adjust your strategy accordingly.
Do real estate SEO services actually generate leads?
Yes, real estate SEO services can effectively generate leads when executed properly. By optimizing your website for relevant keywords and improving its visibility in search engine results, these services attract organic traffic from people actively looking for real estate services.
High-quality content, local SEO strategies, and a user-friendly website can convert this traffic into inquiries and leads. Moreover, consistent efforts in building authority through backlinks and maintaining a strong online presence contribute to sustained lead generation.
While SEO is a long-term strategy, its benefits compound over time, leading to a steady stream of high-quality leads for real estate agents and agencies.
Schedule a Meeting
Check out my Google Reviews for proof that I get fired up about helping real estate professionals succeed. That way you know you’ll be treated like a human, not a fish on a hook.
Please let me know if you’re interested in InboundREM’s Google Business Profile Campaigns, an SEO-focused real estate website, or both.
If you prefer email, write me at robert@inboundrem.com. Either way, I’d love to talk about making your career thrilling and lucrative by bringing your ideal client to you, rather than chasing after and overpaying for mediocre leads.