An Intro Actually Worth Reading I’ve worked for, competed against, or founded the companies that design many of the best real estate websites on earth. I also believe in radical transparency. Real estate website design companies excel differently. Agents and brokers have very different needs. Based on your specific situation, I may strongly recommend that…
Where Real Estate Marketing Guides Fail Most step-by-step guides on developing a real estate marketing plan are general templates. They teach how to identify your target market and check key performance indicators. They might unpack how to reverse engineer your competition and how to develop a real estate marketing calendar. But the buck stops there….
How did we arrive at “return on investment” numbers for InboundREM Return on Investment refers to HOW MUCH DID I SPEND vs. HOW MUCH DID I MAKE. It’s more difficult than you as a real estate agent might realize to find a client as a marketing company willing to take the time to track…
What can Christophe Choo teach YOU about real estate video marketing? Christophe Choo started using real estate video marketing in 2008. His YouTube channel which focuses on luxury real estate and the Lifestyle in Los Angeles that goes with it has 9.5 MILLION views. He has 29.9k subscribers. Only Josh Altman has more. I…
Ylopo – Will this Real Estate Lead Generation System work for you? Ylopo is a combination of Facebook marketing, IDX search, AI chatbots, and integrated backend services all designed to capture and nurture people interested in buying or selling real estate. My opinion is Ylopo is excellent for tech-savvy agents or rising stars in years…
I used Follow Up Boss | Here are the Pro’s and Con’s Follow Up Boss is a stand-alone Real Estate CRM with automated follow up capabilities. Stand-alone means it comes without a website. It connects with websites, IDX systems, other lead generation platforms like BoomTown, CINC, Bold Leads, Ylopo, InboundREM, and 200+ additional integrations. …
I did a side by side comparison of Sierra Interactive and other similar websites and CRM’s My comparison started with an end-user license and part of this review does a feature by feature comparison. In my opinion, you should consider Sierra Interactive if… If the return on investment is part of your requirements when investing…
My real estate podcast reveals top agents best-kept secrets Hey, let’s skip the small talk. Here is what you will learn in this blog post. Which I learned on my real estate podcast. How to get 50-80% response rates on texts to real estate prospects The number one video marketing tactic from an agent that…
Article Overview In this article, we discuss the main pros and cons of real estate marketing postcards. Then we list the best real estate postcard ideas that really work, followed by decent and poor techniques. For decent techniques, we provide ways to improve them. We also discuss how much you should expect to pay for…
Pro’s and Cons of using kvCORE | Kunversion | K+ kvCORE / Kunversion is a real estate lead generation provider that integrates a simple website, CRM (customer relationship manager), and marketing management in a single platform. There are other reviews of the platform that are in-depth and by actual end-users. What makes THIS review unique…