Fundamentals of Lead Generation To be able to produce high-quality leads without spending too much, we must understand the fundamentals of marketing. Calling up Zillow and getting a zip code is not marketing. Most real estate agents spend too much on Zillow. Marketing at present includes involvement in the content game, digital space, social media…
New Customers In real estate, any client is a good client, but we still have the qualities that we are looking for an ideal client. The hardest part of this process is trying to understand the definition of your perfect client. Identifying a good client should start with the geographical aspect. The location of your…
Podcast for Realtors In this episode, we will talk about using podcasting for local community promotions. We will discuss how it could improve your branding in the locality and how it could open the doors for you to take the lead in your local market. Some agents try to build their credibility in their respective…
Real Estate Technology and Marketing There is a free course called the ultimate lead machine that could help someone with marketing. It is a culmination of various influences from interactions with top agents. Most agents do their marketing and lead generation focused on deals. As technology gets dynamic, more companies are entering in this sphere….
Content Writing For the fundamentals of content writing, it matters what you’re writing. This statement is opposing some who believed that the content of a blog doesn’t matter as long as Google can read and recognize it. Your goal should be to write something interesting and exciting to your readers. There are two types of…
Guerrilla Marketing At Low Cost For Real Estate Agents This episode will be discussing guerrilla marketing at low cost for real estate agents. Guerilla marketing techniques could cost you for about $50. So for this discussion, the reference of guerrilla marketing is going to be digital. Digital means it is something a person can do…
The 19 Fastest Ways to Get Listings in 2019 This episode is a continuation of the discussion of Curaytor’s article, “The 19 Fastest Ways to Get Listings in 2019”, which tackles about a list of tips that would aid you to get more listings in this modern era. The previous episode discussed the first six…
Going Super Local With Marketing & SEO (Search Engine Optimization) Part 2 SEO Local Search and Video In this topic, the term ‘video’ refers to YouTube, which is a Google-owned company. Taking photos and videos using a mobile phone using their operating system somewhat instruct the phone to create additional information which commonly refers to…
Hyperlocal Hyperlocal, as defined by Google, is usually centered on the place that you have identified to be the residence of your business. It gets more complicated nowadays since it is more dependent on the city or community where you are. It’s like taking the search data and correlating them to the zip code of…
TitleCapture – The Title Quote Platform With No Long-term Contract Title Capture Title agencies in the United States have widely used Title Capture. It is a platform used by professionals in the real estate and title agencies to generate net sheets, closing cost estimates together with other associated fees in a local market area. It…