Which Real Estate Platform Is Better for You?
Choosing the right real estate marketing platform can make or break your lead generation strategy. Two of the most talked-about tools in the industry are Easy Agent Pro and Real Geeks—each offering its own mix of IDX websites, CRM features, and lead conversion tools. But which one is right for your real estate business?
In this article, we compare Easy Agent Pro vs Real Geeks across key categories including website design, CRM functionality, lead generation tools, pricing, and overall value to help you make the best choice.
Website Design & Customization
Easy Agent Pro
Easy Agent Pro is known for its beautiful, modern real estate websites. Their “LeadSites” platform emphasizes mobile responsiveness, high-converting landing pages, and visual customization. Users can easily update pages, blog posts, and calls-to-action without coding. Templates are stylish and geared toward branding and conversion.
Pros:
Simple drag-and-drop builder
Built-in SEO prompts
Dozens of landing page templates
Real Geeks
Real Geeks offers more functional, data-driven websites. While not as design-forward as Easy Agent Pro, Real Geeks websites are focused on usability, MLS integration, and lead capture performance. Customization options are more limited unless you work with a developer or use their premium design add-ons.
Pros:
Clean layout with strong IDX search features
Functional and fast-loading
Focused on performance, not flash
Winner: Easy Agent Pro (for aesthetics and ease of editing)
CRM & Lead Management
Easy Agent Pro
Easy Agent Pro includes a lightweight CRM, but it’s relatively basic. Most users integrate with third-party CRMs like Follow Up Boss, LionDesk, or kvCORE to manage pipelines and automation. If you’re a power user, you’ll likely need outside tools for serious follow-up.
Real Geeks
Real Geeks includes a full-featured CRM that tracks lead activity, sends behavior-based auto alerts, and includes built-in email and text messaging. It also has a mobile app for on-the-go lead management and Smart Drip features.
Winner: Real Geeks (for native CRM strength)
Lead Generation Tools
Easy Agent Pro
Easy Agent Pro shines in DIY lead generation. It provides pop-ups, squeeze pages, instant home valuation tools, and social media content templates. They also include blogging features to help with organic SEO.
Real Geeks
Real Geeks is more PPC-focused. They offer Google and Facebook ad management services, home valuation landing pages, and property-specific funnels. The backend supports advanced lead capture workflows and remarketing.
Winner: Tie
Choose Easy Agent Pro if you want to DIY with content and landing pages
Choose Real Geeks if you want managed lead generation with proven ad strategies
Pricing Comparison
Easy Agent Pro
Starts around $199/month
No long-term contract required
Add-ons like blogging, text alerts, or integrations may cost more
Real Geeks
Starts around $299/month
Includes CRM and website
Paid ad management is extra, usually $250+/month plus ad spend
Winner: Easy Agent Pro (more budget-friendly for solo agents)
Ease of Use & Learning Curve
Easy Agent Pro
Designed for agents who want control without tech headaches. Intuitive dashboard, user-friendly builder, and video tutorials make it a beginner-friendly platform.
Real Geeks
More powerful but more complex. New users may need support to fully grasp the CRM, campaign builders, and website editor. The payoff is deeper functionality, but it takes more time.
Winner: Easy Agent Pro (easier for non-tech-savvy users)
Support & Community
Easy Agent Pro
Offers live chat, support tickets, and a knowledge base. Community Facebook group is active, and they provide weekly training videos and strategy tips.
Real Geeks
Provides onboarding, email and phone support, plus access to coaching calls. The Real Geeks Mastermind Facebook group is also a valuable source for best practices and peer support.
Winner: Tie (both have strong agent communities)
Which One Should You Choose?
Choose Easy Agent Pro if you want:
An attractive, customizable website
An easy-to-use platform without a steep learning curve
To control your own content and lead gen efforts
Choose Real Geeks if you want:
A robust, all-in-one platform with strong built-in CRM
Professional PPC management services
A scalable solution for growing teams
Bottom Line
Both Easy Agent Pro and Real Geeks are excellent platforms, but they serve slightly different agent profiles. Easy Agent Pro is ideal for newer or solo agents who want to generate organic traffic and manage content in-house. Real Geeks is a better fit for teams or high-volume agents who need powerful automation, integrated CRM tools, and expert ad management.
Still unsure which platform is right for your business? Let me know your goals and I’ll help recommend the best fit for your marketing strategy.
In Depth Comparison: Easy Agent Pro vs. Real Geeks
Real Estate lead generation websites are plentiful. Good ones that will actually generate leads are not. I am going to compare two of the least expensive options that will actually generate leads and try to give you enough information to figure out if either of these solutions is a good fit for you.
 |  | WHICH IS BETTER? | |
|---|---|---|---|
| OWN THE WEBSITE? | NO | NO | NO WINNER |
| CONTENT MARKETING CAPABLE | YES – SET UP FOR YOU | YES – SET UP FOR YOU | EASY AGENT PRO |
| IDX LEAD CAPTURE | YES – SET UP FOR YOU | YES – SET UP FOR YOU | REAL GEEKS |
| TUTORIALS FOR LEAD GENERATION | YES – VERY GOOD REAL ESTATE MARKETING TUTORIALS | YES – MOSTLY RELATED TO FACEBOOK MARKETING | EASY AGENT PRO |
| WEBSITE ADD ON”S + APPS | HAS MANY | HAS MANY | REAL GEEKS |
| PRICING – SETUP + MONTHLY | $500 SET UP $159-$259/mo | $500- $169-$239 mo. | EASY AGENT PRO |
| SELLER LEAD CAPTURE TOOL | NO | YES | REAL GEEKS |
| DIRECT ADVERTISING MAIN LEAD GENERATION? | YES | YES | REAL GEEKS |
| CUSTOMER REVIEWS | 4.5 Stars 200+ reviews | 4 reviews 5 stars | REAL GEEKS |
Do you own your real geeks or easy agent pro website?
NO. Watch the video below and learn the pros and cons of not owning your real estate website.
Is Real Geeks or EAP better for SEO?
Easy Agent Pro is better for content marketing.
Content marketing is sometimes referred to as SEO. The concept is simple. Create the most informative detailed page on a particular topic and then promote that page socially and Google will reward you with a FIRST PAGE placement that will drive internet traffic to your Real Estate Lead Generation website which will then turn 1-2% of those VISITORS into an email address and phone number that you can call (A Lead). Easy Agent Pro is better than real geeks for Content marketing.
I’ve done an in-depth video analysis of the content marketing features of Easy Agent Pro AND Real Geeks.
Who has a better search experience?
Real Geeks has a better search experience
Search experience refers to how easy it is to search for properties. Real Geeks has easy to access “quick searches” that will instantly deliver all the homes available by neighborhood. You will also here “search experience” referred to as IDX.
IDX = Information Data Exchange. Your MLS licenses property data to technology companies like real geeks and easy agent pro. These companies then present the information in the way THEY think will be most useful to your audience. Mixed in with the search experience are registration “triggers”. That refers to the moment your website stops allowing a end user to do searches unless they give you some information.
Who teaches you to use their websites better?
Easy Agent Pro has better real estate lead generation tutorials.
For direct advertising Real Geeks has there youtube channel which is essential watching for anyone generating real estate leads with Facebook advertising or Google Adwords. Real Geeks YouTube Channel.
Geeks DOES have a blog but its true value is the framed videos which you can find on the channel I linked above.
Easy Agent Pro has a great blog AND a great youtube channel. The real estate lead generation tutorials are some of the best you will find. If I had one comment is much of their marketing advice is UNTESTED in the actual “Field”. This isn’t a bad thing. Easy Agent Pro took the time to take bleeding edge marketing practices and potentially translate that into real estate lead generation success.
Which website has better-enhanced features?
Real Geeks has more and richer features. All of their add on’s will generate revenue in the right circumstances.
Real Geeks has THREE big UPSELLS that they refer to as features. Facebook Ad’s Manager the Real Geeks email marketing tool called “drip system”
and the Seller lead valuation tool which gives you your home worth in exchange for contact info. Each of these features is an ADDITIONAL $50.00 per month to activate. R.G. also has a built-in CRM that you can “round robin” lead distribution. If you have a real estate team then the Real Geeks Website is the best option.
Easy Agent Pro has SIXTEEN of what they call “apps”. Instead of a built-in CRM, they will EXPORT leads automatically to the following CRMS. This requires an extra tool but give the customer more options which I think is more valuable.
These CRMS integrate into Easy Agent Pro
Watch this TWENTY-minute video for a full comparison of Real Geeks features versus Easy Agent Pro Apps.
Real Geeks Seller Leads Widget
Easy Agent Pro does not have a Seller lead generation feature making the R.G. Seller Valuation Tool a clear winner. Follow this link to watch a 17-minute video about the Real Geeks Seller Leads Generation feature.
Which website gets more leads from a direct advertising campaign?
Real Geeks.
Real Geeks has lead distribution features built in that Easy agent pro does not. I did a 90-day case study using PPC to drive traffic to a real geeks website. Watch this 7-minute video for:
- Conversion rates
- Budget
- Direct Advertising methodology
Whose reviews are better?
Real Geeks
Strengths praised: powerful built-in CRM, strong PPC lead generation, great support for teams.
Common rating: 4.3–4.6/5 stars
Typical user: mid-to-large real estate teams, agents running high ad spend
Frequent feedback:
“You get serious lead volume if you follow up.”
“The CRM is a game changer compared to others.”
“The UI isn’t as modern, but the results are real.”
Easy Agent Pro
Strengths praised: beautiful websites, easy setup, beginner-friendly platform.
Common rating: 4.0–4.4/5 stars
Typical user: solo agents, new agents, content creators
Frequent feedback:
“Super easy to use, even if you’re not techy.”
“Good for brand building and blogging.”
“CRM is weak—you’ll probably need a third-party system.”
Real Geeks tends to receive better reviews when it comes to performance, lead conversion, and long-term ROI—especially for agents who run paid ads and work in teams.
Easy Agent Pro wins favor with solo agents who value design, ease of use, and prefer a content-driven or brand-first approach.
Summary:
Real Geeks = better reviews for function and conversion
Easy Agent Pro = better reviews for design and simplicity
Which is a better lead generation website?
Real Geeks. This final 3-minute video summarizes three months of research and my final thoughts about both of these real estate website providers.
What about other real estate website providers?
I’ve reviewed most of the companies that make websites with similar features in price ranges that are close to Real Geeks or Easy Agent Pro.
Here are the links to those articles.
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8 Comments
Great overview of the two choices with real insight into the benefits that both offer.
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Robert, great info, Thanks!
I’m a start up and I’d like to set a phone call w/ you if possible.
There is a contact form on my about page.
So how does one own a site? I’ve been on real geeks, ihouseweb, and now brivity, looking for a different vendor. am considering going back to realgeeks/ihouseweb.
I also noticed manausa.com is now on sierrainteractive.
He sure is 🙂
Luciano,
Ownership means you have a lifetime license and are in 100% control of all data and files. You can move the site to be serviced by whomever you want for whatever reason you want. It also means you can sell the website which makes it similar to comparing owning a home versus renting with similar pros and cons.