We brought you 100+ real estate memes that agents and realtors can use in their social media marketing. Plus, we’ve got data-driven information on the best way to leverage these memes.
Why A Post on Real Estate Memes?
Well, I was curious to see exactly which real estate memes were most prevalent. I also get to show YOU these nifty things:
- How humor is driving traffic for Inbound Real Estate Marketings Pinterest account.
- The top 50 real estate memes and examples of how you can use these memes on your site and social channels.
I was inspired to write this post based on my experience with Inbound Real Estate Marketing’s Pinterest account.
You see, I have 63 boards, 703 pins, and ONE pin accounts for 80% of all my Pinterest impressions. It is NOT part of my TOP 50 REAL ESTATE MEMES LIST. If your curious I am going to ask you to subscribe to my website. I promise you this post has 50 completely original memes to enjoy and you can browse all of them registration free.
How I Ranked Real Estate Memes
Ranking memes are clearly going to be subjective. Real estate is a very defined niche, so only most contributions only came from a handful of websites. Here they are in no particular order:
- Househunter Network
- Lighter Side of Real Estate
- Real Estate Memes – Facebook
- Google Images
- Various boards on Pinterest
- Various groups on Facebook
Wherever possible, I used social shares and comments to gauge popularity. I also frequently ran across the same memes on different sites, so I also took into account repetition and overall shares.
I’m going to arrange these memes into five groups of ten. I will arrange each group of 10 showcasing examples of how you might use these on your blog or social channels.
Real Estate Meme Marketing Tip Number One: Use humor to describe your daily activities. Stories using memes are relatively widespread, as many of these memes were used that way originally.
A DAY IN THE LIFE OF A REALTOR
11:10 am – My clients, a husband, and wife, arrive late and flustered.
11:20 am – My clients are agitated and question my qualifications. I put on my game face.
11:30 am – We’ve looked at the first property, and I ask the client if they have arranged financing.
12:30 pm – We are still parked out in front of the second home. There is a lack of clarity about whether financing was arranged.
12:45 pm – STILL out in front of the second house and, feeling brave, I volunteer an opinion.
1:00 pm – Three calls, two arguments, and one email later my now pre-qualified clients and I get out of the car. Only then do we notice the following sign in the yard:
1:45 pm – We have now safely established the house is not haunted. The client indicates they would like to make an offer on the property.
7:45 pm – As my job as a professional real estate agent requires, I request disclosures.
8:00 am – The listing agent (who is a triathlete and up for her morning run) gives a somewhat inadequate disclosure. My client has thought about how we should respond.
10:45 am – Feeling good, I snap a selfie as I head out to meet with my next client.
Real Estate Meme Marketing Tip Number Two: Everyone loves animals, and there are never enough memes with animals in them.
10. Raccoons are underestimated.
9. Not the first time you’ll see a squirrel on this list.
8. Any dog lovers out there?
7. Anything with a little attitude makes me smile.
6. A cat with a firm set of requirements.
5. Patience is key.
4. Who said I was playing with matches?
3. My cat’s TRUE nature.
2. I told you squirrels would be back.
1. But I didn’t say they would TOP the list… muahahaha!
Real Estate Marketing Tip Number Three: WHEN/WHAT/THAT/YOU real estate memes have been rapidly growing in popularity.
10. We all love when someone says YES!
9. Murphy’s law.
8. Nothing says unprofessionalism like unreturned phone calls!
7. Sometimes negotiations fail for unexpected reasons.
6. Sometimes you wish you had met your client at their home before accepting the listing contract.
5. Who says victory dances are for football?
4. I love it when my friends tell me that Realtors are overpaid.
3. “YES” is the best three letter word.
2. Sometimes I forget things.
1. To all those DIYers.
Real Estate Marketing Tip Number Four: Create memes that suit your personality.
10. How I feel when my friends ask me to do something on the weekend.
9. Sold!
8 . My Facebook Status.
7. Today’s version of a land owner.
6. Yesterday’s version of a land owner.
5. I have this meme saved to my cell phone for my client’s questions regarding “zestimates.”
4. Back to real estate future.
3. How I feel when looking through Zillow.
2. This one isn’t a slogan. BUT IT SHOULD BE!
1. Another version of “who says real estate is stressful?”
Real Estate Marketing Tip Number Five: Gather up memes that make you laugh. If you’re laughing, others will likely be too! Note that many social channels like Tumbler, Instagram, and Pinterest, are mostly visual and require little to no preamble.
I hope you’ve gotten some idea of how you might use memes like these on your blog or social media channels. If you get used to integrating humor into your blogging strategy and visual content like memes into your social strategy, I promise you’ll see an increase in traffic. If you liked this post you might also like my LATEST blog post The 50 greatest real estate quotes of all time.
Presented without comment.
Real Estate Meme Tips
1. Don’t underestimate the power of humor.
It can be easy to think real estate memes are just fluff that will never generate leads. In a way, that’s probably true. Nobody will trust you to find them a home based on your ability to source great memes.
You may have heard of the three E’s of marketing: Educate, Entertain, and Engage.
Entertainment and amusement plays a strong role in follower/subscriber retention. It’s the dessert of your content marketing. It’s the fun uncle of your lead generation strategy.
This very article drives the second-most traffic of our entire blog. Our other meme articles also generate strong traffic.
The great thing is this kind of content marketing is also simple and entertaining to create.
Believe it or not, the very basic meme above gets seen by 3000 people every month on Pintrest. Of those 3000, about 100 will click for a closer look at our content.
That’s not bad for an image that took 30 seconds to upload to our Pintrest account.
2. CTA Memes
While memes are primarily entertainment, you can still leverage them to possibly drive leads. I would be a bit careful here.
It would probably be a mistake to make every meme caption an overt “Buy Now” Call-To-Action. That said, a soft and funny nudge after a meme like the one below could be perfectly appropriate.
3. Be trendy.
In other words, be timely. Lists of great real estate memes like this one contain content for basically every kind of market. Even so, there’s nothing wrong with reposting trendy content you saw on someone else’s page. Just cite your source.
Check out this nice example below.
4. Avoid controversy.
That means no memes with presidents on them. The same goes for any hot button issue. Obviously they can polarize your prospect pool unnecessarily.
For example, you may be aware that Kanye West praised Hitler toward the end of 2022. That would make the meme below inappropriate.
Finding Real Estate Memes
We’ll point you to the best Instagram accounts and Facebook pages. But there are also some great rocks to peek under if you want to find the deeper cuts.
Best Instagram Accounts
Here are our favorite Instagram accounts. They feature content that’s actually relevant and funny. By the way, most real estate meme accounts on Instagram haven’t posted in years. If you love memes, that might spell opportunity for you.
The simplest way to see all new real estate memes is to follow #realestatememes on IG.
RealEstate.God
ActuallyAgents
TheRealEstateMemes
I chose the three accounts above because they are the only accounts actively posting at the time of writing (early 2023).
Here are some more accounts you can mine for old content. Some of them have hundreds of real estate agent memes.
More Instagram Accounts
Funny Real Estate Subreddits
Facebook Groups
Real Estate Meme Articles
Boost Your Long-Term ROI
Like I said in the Tips section, there’s nothing wrong with a little CTA to close out amusing content.
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If you’re a small or medium-sized agency with at least a few years of experience, it’s high time to consider lead generation systems that focus on long-term ROI.
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13 Comments
Have you used these? If so how?
Hi, love your meme’s can I use them for headers, posts ads etc…. since you have them watermarked and branded ? Thank you !!
Darlene,
Yes, you may. Thank you for asking! Many of these MEMES were created by someone else. I left their watermarks in place when I used the meme. If you do the same you should be fine.
Haha, these are brilliant! I’d love to use them…. but I’m 16 and will only become a real estate agent in a few years! 🙂
Bronwyn,
I think you are the youngest person to leave me a comment! I wish you luck on becoming a real estate agent !
These are great!! I think I almost pee’d my pants laughing at some of them. I am a Realtor and they are soooo true!! lol
Thank you Laura. I’m glad you liked them!
So these are here just for the taking? No fee?
They are free. Enjoy.
They are so amazing and funny. I will love to use them. Thank you for creating this site! Will you be uploading more?
I want to update these memes for 2019 through 2020
I take pleasure in, result in I discovered exactly what I was taking a
look for. You’ve ended my four day long hunt! God Bless you man. Have a great day.
Bye
Sometimes memes are the best way to deliver what exactly you feel and want to say.